| What
does original content
have to do with
Search Engine optimization?
|
| When
you look at the
different traffic
generation techniques
that companies adopt,
SEO is clearly the
one that is most
often overdone.
Most retail webmasters
use SEO techniques
such as on page
optimization, coding
optimization, and
link building (one
way and reciprocal).
They somehow forget
one of the most
vital and basic
SEO technique –
original content. |
| Search
Engines view non-original
contents as a deceptive
practice that may
result in poor surfing
experience for the
users, who sees
the same content
in other websites
too when entered
via search results. |
| It
is not a coincidence
that Wikipedia,
review sites, and
manufacturers’
sites rank high
in search engines.
All of these sites
have one thing in
common – ORIGINAL
CONTENT. |
| Then,
why is original
content ignored? |
| Original
content is very
difficult to get.
Original content
cannot be generated
by a machine. One
has to spend time
in understanding
the product, search
for relevant keywords,
write the description,
plug in the keywords,
and come up with
content that is
not only search
engine friendly,
but also reader
friendly. |
| Original
product content
with search engine
friendly keywords
and street names
plugged in will
solve fifty percent
of your search engine
ranking problems. |
| But
I am already partnered
with a SEO company.
What should I do? |
| SEO
companies concentrate
on techniques like
on-page optimization,
link building, and
link baiting. We
complement their
efforts. We can
develop original
content and incorporate
the keywords and
street names from
the SEO Company
you have partnered
with. It is a combined
effort towards one
goal, and we DON’T
try to replace your
current vendor. |
| Do
you promise search
engine rank? |
| No,
we don’t promise
search engine rank.
Let’s be plain
and honest. Nobody
can really promise
search engine rank.
It depends on several
factors, and content
optimization is
one of the major
factors. Many of
our clients have
benefited from our
content optimization
techniques and have
achieved considerable
improvement in their
search engine ranking. |
| What
benefits do I receive
from your company? |
| You
get original content
that is not only
search engine friendly,
but also reader
friendly. |
| You
get the rights to
the content. |
| Your
search engine ranking
will improve. |
| You
will not receive
Google duplication
penalties. |
| How
about on-page optimization? |
| Yes,
we do basic on-page
optimization as
well. Basic On-page
optimization enhances
a website’s
rank in a search
engine’s result
page. Mobius’
SEO team has the
required expertise
to create search
engine friendly
pages, which entice
major search engine
spiders to index
your product pages.
|
| Mobius’
On-Page Optimization
process starts with
extensive keyword
research. We have
keyword researchers
and analysts who
mine keywords with
keyword research
tools like WordTracker,
Google AdWords,
Overture, and Keyword
Density and analyze
them to find the
most relevant and
popular keywords.
|
| The
following are 5
important optimization
factors that Mobius
can help you with:
|
| Title
Tag Optimization
|
| Meta
Description Optimization |
| Meta
Keyword Optimization |
| Headline
Optimization |
| Image
Tag Optimization |
